Facebook defaults to Shop Now, although I’m going to change it to Sign Up.

Next, choose what you want the action button to say. Start by clicking Change in the Goal section to see all available options and choose the best fit.įor example, if you’re including a link in your boosted post, your goal should be to “Get more website visitors.” You could press Boost Post Now and run your ad.īut for the best results, go through each section of the page to ensure accuracy. Scroll through recent posts to find the one you want to boost, then click Boost Post at the bottom.īutton grayed out? You can’t boost some Facebook posts, but 99% of this time, you’ll be able to.įacebook will automatically fill in goal suggestions, audience targeting criteria, a link, duration, budget, and more. You can boost a Facebook post from a web browser or the mobile app. Once you have these two things sorted out, follow the steps below to boost your first post. A Facebook Ads Manager account with a current payment method.Administrator or manager access for the Facebook Page.How to boost a post in the Facebook dashboardīoosting a post is quick to do from Facebook but there are a few prerequisites: Ready to find out how you too can pour more fuel on the fire? Watch our video on how to boost posts from your Facebook page: Begin exploring social media advertising.Understand what content works best for your goals and audience.Facebook boost posts are a simple and effective way to broaden your reach beyond your existing Facebook Page audience. What is a “boost post” on Facebook?Ī Facebook “boost post” quickly turns an existing, organic piece of content into a paid ad. The free resource includes key audience insights, recommended ad types, and tips for success. Bonus: Get the Facebook advertising cheat sheet for 2022.

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